1

Client: Wisconsin Lottery
Agency: Hoffman York
Account Service: Jaime Hutchings, Lauren Mather
Executive Creative Director: Dave Hanneken
Creative Director: Diana Bagley
Art Director: Allison Miller
Digital Producer: Kiki Hayes
Production: Drive Thru Productions & Post
––––––––––––––––––––––––––
For this spot, our team was asked to create a branded Mega Millions campaign to inform residents state-wide about the new $2 Mega Millions and it’s bigger jackpots which provides players the opportunity to win bigger, “more mega” (life changing) jackpots.